Faculty List

Gregory Baleja

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Selected Articles

  • Gregory Baleja.  "The Laws of Diminishing Marginal Utility."  Great Ideas for Teaching Marketing.  2002
  • Gregory Baleja.  "Marginal Analysis."  Great Ideas for Teaching Marketing.  2002.
  • Gregory Baleja.  "Revenue Considerations Associated with Moving Production Facilities Offshore."  Great Ideas for Teaching Marketing.  2002
  • Gregory Baleja.  "Test Marketing Sabotage."  Great Ideas for Teaching Marketing.  2000
  • Gregory Baleja.  "Marketing Research: Questionnaire Construction Process."  Great Ideas for Teaching Marketing.  2000
  • Gregory Baleja.  "Consumer Buying Process."  Great Ideas for Teaching Marketing.  1998
  • Gregory Baleja.  "What Language Do We Speak?."  Great Ideas for Teaching Marketing.  1998
  • Gregory Baleja.  "Opening Lecture - Ice Breaker."  Great Ideas for Teaching Marketing.  1996
  • Gregory Baleja.  "Understanding the Consumer: More Difficult than You Think."  Great Ideas for Teaching Marketing.  1996
  • Gregory Baleja.  "Advertising Project: Agency and Client."  Great Ideas for Teaching Marketing.  1996
  • Gregory Baleja.  "Members of the Board."  Great Ideas for Teaching Marketing.  1992
  • Gregory Baleja.  "International Marketing: A Map Quiz."  Great Ideas for Teaching Marketing.  1992

 

The Smith Arena, the new addition to the Hogan Center, serves as the primary venue for commencement, convocations, major speakers, concerts, athletics and other major events.

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Leadership Profile

Sarah Cox

Sarah Cox
Graduation: 2015
Major: Biology

It didn’t even take a split second for Fenton sophomore Sarah Cox to decide whether she would join Alma College’s cheer team. She has been a cheerleader all her life, she says.

“I like performing in front of a crowd,” she says. “I’m not normally a loud person, but you can really be as loud and enthusiastic as you want while cheering. At Alma, we have a really great, supportive group, and Coach Sabourin is so enthusiastic.”

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